It was our pleasure to design this modern bakery in central London for @fredbakery inspired by the simple idea of creating a neighbourhood bakery shaped by community and intention.

Inside you’ll find a calm, warm and considered environment that takes cues from traditional French bistro with dark timbers, natural marble mosaics and antique brass detailing. The crème de la crème is the onsite kitchen that serves the freshest of cakes and patisseries baked every morning.

Photography by @mariell.lindhansen